Marketing Activation Lead

About the position Dometic is a global market leader in the mobile living industry. Millions of people around the world use Dometic products in outdoor, residential, and professional applications. We are on a growth journey – now looking for a Marketing Activation Lead for supporting Germany. The Marketing Activation Lead leads the local implementation of centrally developed marketing initiatives with a strong focus on enabling commercial success. A key responsibility is to ensure that the sales team is equipped with relevant, localized product materials, campaign assets, and sales tools that align with both central strategy and local market needs. The role also drives the collection and communication of local consumer and customer insights, as well as competitor monitoring, to inform both sales and marketing decisions. In addition, the Marketing Activation Specialist manages local trade shows, events, media relations, and campaign adaptations, ensuring consistent brand execution and strong local market relevance. Your main responsibilities Local Activation of Central Campaigns Adapt and implement centrally developed